Privacy Policy
This privacy policy (the “Privacy Policy”) describes the ways in which Calculated Systems LLC a Michigan limited liability company (“CS,” “us,” or “our”) collects, uses, and shares information from or about you while you are using our website and systems at www.calculatedsystems.com (the “Site”). CS respects the privacy of the individuals that use the Site, and this Privacy Policy describes how CS uses the data it collects or receives from users of the Site. This Privacy Policy addresses Personal Data that falls into the scope of the Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of Personal Data and on the free movement of such data, known as the General Data Protection Regulation (“GDPR”), which is included as Exhibit A. This Privacy Policy also addresses Personal Data that falls into the scope of the California Consumer Privacy Act of 2018 (CCPA), which is included as exhibit B.
Your information, including Personal Data (as defined herein), will be stored in the United States.
Information on Privacy
Information Collected
The United States federal government and technology industry have developed practical tips to help you guard against Internet fraud, secure your computer and protect your Personal Data. For more information on tips and safety to help you guard against Internet fraud, see https://www.usa.gov/online-safety.
Personal Data
If you use the Site, Personal Data about you may be collected and/or processed by CS and its employees. “Personal Data” means any information relating to an identified or identifiable individual (“Data Subject”); who can be identified, directly or indirectly, in particular by reference to an identifier such as, but not limited to, a name, email address or an online identifier. If you send correspondence to us such as emails, CS will collect such information, including any Personal Data, in a file specific to you. In general, if you intentionally provide us with Personal Data, CS will collect it. CS is also collecting on-line identifiers, such as an on-line identifiers of authors of public social media posts about products.
From time to time, CS may request other Personal Data in order to provide features, functions or services, but you will always have the choice to decide whether or not to provide the requested information. If you access the restricted access portions of the Site, you may be required to provide additional Personal Data.
Non-Identifiable Information
Additionally, CS collects and compiles information relating to your use of the Site which does not constitute Personal Data, such as time, date, browser type, browser language, operating system, and domain name of your internet service provider (collectively, the “Non-Identifiable Information”) as part of the operation of this Site or during the course of your activities on or use of this Site.
CS may use “cookies” and similar technologies such as bots in connection with operation of the Site to help CS to personalize and tailor its services and improve the quality of those services by tracking and storing user preferences, trends and patterns. If you visit any restricted access or password protected portions of the Site, you may be required to use cookies, which may include or be linked to Personal Data. Cookies are small pieces of information that are stored on your computer by the Site server. The use of cookies is common in the industry, and they are used at most major websites. You may customize your browser to automatically inform you whenever a cookie is to be used or refuse all cookies but doing so may impair or prevent the performance of certain functions of the Site, and may not permit access to some areas of the Site. For more information on cookies, see http://www.cookiecentral.com/faq.htm.
CS uses cookies to allow authentication in restricted access or password protected portions of the Site. This allows CS to personalize or regulate the use of the Site, and also permits CS to automate the access and data-entry functions of the Site (e.g., login information).
In general, CS does not use cookies to track the navigational habits of identified users without the user’s consent. If you visit the Site only to read or download content, much of the information CS does collect is only statistical (e.g., the domain from which you access the Internet, the date and time you access the Site, and the Internet address of the website from which you linked directly to the Site) and is not personally identifiable. CS uses this information about the number of visitors and their use of the Site in aggregate form to make the Site more useful and attractive to you.
Certain information, like archive threads, may be collected by CS as a result of the links displayed as a result of a search query on the Site. CS uses this information to understand and improve the quality of the Site and related technology including the accuracy and efficiency of the Site.
By using the Site (which resides in part on servers located in the United States), you unambiguously consent to any collection, processing, transfer or use of any Personal Data. If you do not consent to any collection, processing, transfer, or use of such information, please discontinue use of the Site.
Collecting and Using Information
CS will use Personal Data for the purpose for which you provided it. For instance, CS uses your Personal Data to provide you any alerts or feeds that you requested CS send you. If you provide Personal Data in a search query, CS uses that Personal Data to provide you search results. If you correspond with us and include Personal Data, CS uses the Personal Data to respond to you. CS uses your information to provide you customer support. In this respect, CS always reserves the right to contact you for customer service issues.
Generally, the Non-Identifiable Information is used to provide better services to users and to improve the Site.
In nearly all cases, the above-described data may be collected or processed by, and transferred to, CS’s facilities in the United States. This may be done through the site’s Internet Service Provider (ISP) or through the use of such tools as Google Analytics. This information is gathered to improve the quality of CS’s services and CS’s ability to market those products and services to specific individuals and organizations that could benefit from them. The Site uses Google Analytics in accordance with the Google Privacy Policy (http://www.google.com/policies/privacy).
Location Information
When you use the Site, CS collects and processes information about your actual location. CS uses various technologies to determine location, including IP address, GPS, and other sensors that may, for example, provide the Site with information on Wi-Fi access points and cell towers.
Sharing Information
Non-Identifiable Information and Personal Data about you is disclosed and shared with advertisers, business partners, sponsors and other third parties under the following limited circumstances: CS may disclose the frequency of visits to the Site by the average user, information to third parties assisting us in carrying out a transaction or providing a service for you (e.g., packaging, sending and delivering purchases and information to you, clearing transactions, or performing statistical analyses of CS’s services, performing promotional services and training services), or in connection with merger and acquisition discussions.
CS may share data, including Personal Data about you, with CS’s affiliates, partners, subsidiaries and companies or individuals who provide services on behalf of CS. To the extent that these entities have access to your Personal Data, they will have agreed with CS to follow our Privacy Policy or already have privacy practices substantively no less protective than CS’s practices described in this document, to the extent allowed by applicable law.
CS will release information, including Personal Data, in connection with any valid law, regulation, or legal process (such as a search warrant, subpoena, statute or court order). CS may disclose Personal Data to protect or enforce the rights, property or safety of CS, its users or other third parties including the disclosure of information with other companies and organizations relating to fraud protection and credit risk reduction.
CS may provide Personal Data to CS’s trusted businesses or persons to process it for us, based on CS’s instructions and in compliance with CS’s Privacy Policy and any other appropriate confidentiality and security measures.
Generally, and except as indicated at the time of collection, CS does not sell or lease any Personal Data about you to any third party. However, CS may aggregate information in a manner that creates Non-Identifiable Information and disclose such information to advertisers and other third parties for other marketing and promotional purposes. In these situations, CS does not disclose to these entities any Personal Data.
You may choose to opt-out from allowing CS to provide Non-Identifiable Information to certain partners. Visit networkadvertising.org, aboutads.info, and jumptap.com to make informed decisions about your online and mobile privacy and to opt-out.
In the event that CS is or substantially all of its assets are sold or otherwise transferred, all information CS has about you may be included in the transferred assets.
Other Uses of Information
On the secure portion of the Site, your login information and password are considered confidential. However, this information may be shared if it is necessary to comply with applicable laws, or to assist law enforcement officials and/or the court and judicial systems.
Security
CS uses commercially reasonable technical, physical, operational and procedural safeguards to protect Personal Data from loss, misuse, altercation, and unauthorized access or disclosure. Due to the nature of CS’s business, including its dependence on the public Internet, CS cannot ultimately ensure that private communications and Personal Data will not be intercepted by third parties or otherwise obtained in ways not described in this Privacy Policy. Although CS attempts to protect the privacy of users, CS cannot absolutely guarantee that such information will remain private. While no security measure can guarantee against compromise, CS regularly reviews and updates its security measures in an effort to provide appropriate security for all information held by CS.
Children
CS takes children’s privacy seriously and does not knowingly collect, use or disclose Personal Data from children and is committed to complying with all applicable laws and requirements, such as the United States Children’s Online Privacy Protection Act (COPPA). CS encourages all parents and guardians to instruct their children in the safe and responsible use of Personal Data on the Internet. The Site is not intended for or directed at children under the age of 13, and CS does not knowingly collect information from children under the age of 13. CS asks children under the age of 13 not to use the Site.
Information Update
If you would like to update your information in any way, please contact us at info@calculatedsystems.com.
Links
The websites, advertisements and messages linked to by CS are developed, published, and operated by third parties over whom CS exercises no control. Since CS does not control these websites, CS encourages you to review the privacy statement posted on these (and all) third party websites. CS is not responsible for the privacy statements or practices of websites and services controlled by other companies or organizations.
Data Retention
CS will not retain your Personal Data longer than is necessary for the purpose it was collected.
Your Consent and Changes to the Privacy Policy
CS reserves the right to change, modify or update the terms of this Privacy Policy at any time without notice. CS posts the revised Privacy Policy on the Site and indicates the date of the current statement below, so you know when it was last updated. If the changes are material, if possible and in CS’s sole determination, CS will give you reasonable advance notice and an opportunity to review the changes before they become effective. If you do not agree to the revised terms and conditions of the Privacy Policy, stop using the Site. Continued use of the Site after any such revision or modification constitutes your acceptance of the Privacy Policy as so revised or modified.
Feedback
If you have questions regarding CS’s Privacy Policy, please email them to legal@calculatedsystems.com or contact us by mail:
Calculated Systems
124 Park Avenue East
Lowell, MA 01852
Exhibit A
Processing Personal Data According to GDPR
In case processing of your Personal Data falls within the scope of the GDPR, then CS shall perform such processing in accordance with GDPR requirements. Therefore, in addition to the above terms, CS provides you with the following information:
(a) You are entitled to:
- Request access to your Personal Data. This enables you to receive a copy of the Personal Data we hold about you and to check that we are lawfully processing it.
- Request correction of the Personal Data that we hold about you. This enables you to have any incomplete or inaccurate Personal Data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.
- Request erasure of your Personal Data. This enables you to ask us to delete or remove Personal Data where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your Personal Data where you have successfully exercised your right to object to processing, where we may have processed your information unlawfully or where we are required to erase your Personal Data to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.
- Object to processing of your Personal Data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your Personal Data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.
- Request restriction of processing of your Personal Data. This enables you to ask us to suspend the processing of your Personal Data in the following scenarios: (a) if you want us to establish the data’s accuracy; (b) where our use of the data is unlawful but you do not want us to erase it; (c) where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims; or (d) you have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it.
- Request the transfer of your Personal Data to you or to a third party. We will provide to you, or a third party you have chosen, your Personal Data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.
- Withdraw consent at any time where we are relying on consent to process your Personal Data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.
(b) With respect to Personal Data collected as a result of information you have provided to CS, then consent is the legal basis for processing. With respect to Personal Data collected by CS from public social media posts, such processing is based on a legitimate interest. CS, when collecting Personal Data from public social media posts about products, aims at deriving insights from public consumer opinion through social media data. Personal Data collected in this way helps understand current trends in consumer attitudes and associated market opportunities. Given that social media data at stake is publicly available, collecting thereof by CS shall meet the consumers’ reasonable expectation of privacy and shall constitute one of the least intrusive ways of gathering public opinion data. Moreover, it is common amongst consumers to expect to receive a response from a brand within 24 hours after posting about their product or service on a public social media website. To be responsive and transparent, modern companies need to be able to search and monitor public social media data for terms related to their brands and products and collecting of Personal Data by CS helps them achieve this goal.
(c) You will not have to pay a fee to access your Personal Data (or to exercise any other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we may refuse to comply with your request in these circumstances.
(d) We may need to request specific information from you to help us confirm your identity and ensure your right to access your Personal Data (or to exercise any other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.
(e) We try to respond to all legitimate requests within one (1) month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.
(f) CS does not perform automated decision-making, including profiling.
(g) Unless necessary and legally permissible, CS does not intend to transfer Personal Data to a third country or international organization.
(h) You may at any time lodge a complaint with a supervisory authority located in the European Union having jurisdiction over processing; and
(i) If you wish to exercise any of the rights set out above, please contact info@calculatedsystems.com.
Exhibit B
Privacy Notice for California Residents
Effective Date: September 1, 2020
This Privacy Notice for California Residents supplements and is expressly made part of the information contained in CS’s Privacy Policy and applies solely to all visitors, users, and others who reside in the State of California (“consumers” or “you”). We adopt this Notice to comply with the California Consumer Privacy Act of 2018 (“CCPA”). Any terms defined in the CCPA have the same meaning when used in this Notice.
Information We Collect
The Site collects information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device (“personal information”). In particular, the Sites have collected the following categories of personal information from its consumers within the last twelve (12) months:
| Category | Collected |
| A. Identifiers. | YES |
| B. Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)). | YES |
| C. Protected classification characteristics under California or federal law. | NO |
| D. Commercial information. | YES |
| E. Biometric information. | NO |
| F. Internet or other similar network activity. | YES |
| G. Geolocation data. | YES |
| H. Sensory data. | NO |
| I. Professional or employment-related information. | NO |
| J. Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)). | NO |
| K. Inferences drawn from other personal information. | YES |
Personal information does not include:
- Publicly available information from government records.
- Deidentified or aggregated consumer information.
- Information excluded from the CCPA’s scope, like:
- Health or medical information covered by the Health Insurance Portability and Accountability Act of 1996 (“HIPAA”) and the California Confidentiality of Medical Information Act (“CMIA”) or clinical trial data;
- Personal information covered by certain sector-specific privacy laws, including the Fair Credit Reporting Act (“FRCA)”, the Gramm-Leach-Bliley Act (“GLBA”) or California Financial Information Privacy Act (“FIPA”), and the Driver’s Privacy Protection Act of 1994.
CS obtains the categories of personal information listed above from the following categories of sources:
Directly from you. For example, from forms you complete or products and services you purchase.
Indirectly from you. For example, from observing your actions on our Site.
Directly and indirectly from activity on the Site. For example, from submissions through our Site portal or Site usage details collected automatically.
From third party business partners such as analytics providers.
Use of Personal Information
We may use or disclose the personal information we collect for one or more of the following business purposes:
To fulfill or meet the reason you provided the information. For example, if you share your name and contact information to request a price quote or ask a question about our products or services, we will use that personal information to respond to your inquiry. If you provide your personal information to purchase a product or service, we will use that information to process your payment and facilitate delivery. We may also save your information to facilitate new product orders or process returns.
To provide, support, personalize, and develop the Site, products, and services.
To create, maintain, customize, and secure your account with us.
To process your requests, purchases, transactions, and payments and prevent transactional fraud.
To provide you with support and to respond to your inquiries, including to investigate and address your concerns and monitor and improve our responses.
To personalize your experience with the Site and to deliver content and product and service offerings relevant to your interests, including targeted offers and ads through the Site, third party sites, and via email or text message (with your consent, where required by law).
To help maintain the safety, security, and integrity of the Site, and CS’s products and services, databases and other technology assets, and business.
For testing, research, analysis, and product development, including to develop and improve the Site and CS’s products and services.
To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations.
As described to you when collecting your personal information or as otherwise set forth in the CCPA.
To evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of CS’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by CS about CS’s users, clients or customers is among the assets transferred.
CS will not collect additional categories of personal information or use the personal information we collected for materially different, unrelated, or incompatible purposes without providing you notice.
Sharing Personal Information
CS may disclose your personal information to a third party for a business purpose. When we disclose personal information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract.
We share your personal information with the following categories of third parties:
Our affiliates.
Service providers.
Data aggregators.
Third parties to whom you or your agents authorize us to disclose your personal information in connection with products or services we provide to you.
Disclosures of Personal Information for a Business Purpose
In the preceding twelve (12) months, Company has disclosed the following categories of personal information for a business purpose:
Category A: Identifiers.
Category B: California Customer Records personal information categories.
Category D: Commercial information.
Category F: Internet or other similar network activity.
Category G: Geolocation data.
Category K: Inferences drawn from other personal information.
We disclose your personal information for a business purpose to the following categories of third parties:
Service providers.
Sales of Personal Information
In the preceding twelve (12) months, Company has not sold personal information.
Your Rights and Choices
The CCPA provides consumers (California residents) with specific rights regarding their personal information. This section describes your CCPA rights and explains how to exercise those rights.
Access to Specific Information and Data Portability Rights
You have the right to request that CS disclose certain information to you about our collection and use of your personal information over the past 12 months. Once we receive and confirm your verifiable consumer request (see Exercising Access, Data Portability, and Deletion Rights), we will disclose to you:
The categories of personal information we collected about you.
The categories of sources for the personal information we collected about you.
Our business or commercial purpose for collecting or selling that personal information.
The categories of third parties with whom we share that personal information.
The specific pieces of personal information we collected about you (also called a data portability request).
If we sold or disclosed your personal information for a business purpose, two separate lists disclosing:
sales, identifying the personal information categories that each category of recipient purchased; and
disclosures for a business purpose, identifying the personal information categories that each category of recipient obtained.
Deletion Request Rights
You have the right to request that CS delete any of your personal information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request (see Exercising Access, Data Portability, and Deletion Rights), we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies.
We may deny your deletion request if retaining the information is necessary for us or our service provider(s) to:
Complete the transaction for which we collected the personal information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform our contract with you.
Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.
Debug products to identify and repair errors that impair existing intended functionality.
Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law.
Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 seq.).
Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information’s deletion may likely render impossible or seriously impair the research’s achievement, if you previously provided informed consent.
Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us.
Comply with a legal obligation.
Make other internal and lawful uses of that information that are compatible with the context in which you provided it.
Exercising Access, Data Portability, and Deletion Rights
To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to us by either:
Email us at legal@calculatedsystems.com, or
Sending a letter to us at Calculated Systems LLC, 124 Park Avenue East, Lowell, MA 01852.
Only you, or a person registered with the California Secretary of State that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child.
You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:
Provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative.
Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.
We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you.
Making a verifiable consumer request does not require you to create an account with us.
We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.
Response Timing and Format
We endeavor to respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time (up to ninety (90) days), we will inform you of the reason and extension period in writing.
If you have an account with us, we will deliver our written response to that account. If you do not have an account with us, we will deliver our written response by mail or electronically, at your option.
Any disclosures we provide will only cover the twelve (12) month period preceding the verifiable consumer request’s receipt. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance.
We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.
Non-Discrimination
We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:
Deny you goods or services.
Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.
Provide you a different level or quality of goods or services.
Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.
However, we may offer you certain financial incentives permitted by the CCPA that can result in different prices, rates, or quality levels. Any CCPA-permitted financial incentive we offer will reasonably relate to your personal information’s value and contain written terms that describe the program’s material aspects. Participation in a financial incentive program requires your prior opt in consent, which you may revoke at any time.
Other California Privacy Rights
California’s “Shine the Light” law (Civil Code Section § 1798.83) permits users of the Site that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an email to legal@calculatedsystems.com.
Changes to Our Privacy Notice
CS reserves the right to amend this privacy Notice at our discretion and at any time. When we make changes to this privacy Notice, we will post the updated Notice on the Site and update the Notice’s effective date. Your continued use of the Site following the posting of changes constitutes your acceptance of such changes.
Contact Information
If you have any questions or comments about this Notice, the ways in CS collects and uses your information described above, your choices and rights regarding such use, or wish to exercise your rights under California law, please do not hesitate to contact us at:
Email: legal@calculatedsystems.com
Postal Address:
Calculated Systems LLC
124 Park Avenue East
Lowell, MA 01852
